From products to services
The benefits of servitization for your business
From products to services
The benefits of servitization for your business
Servitization
In a world where products increasingly resemble each other, companies are looking for ways to stand out. For many, the key has been found in servitization. While most companies sell products, the progressive ones see the potential of adding services to their offerings. This goes beyond merely offering a service; it’s about creating long-term relationships with customers, thereby generating deeper value and loyalty. Just as the unwise use of data can cost companies, ignoring the power of servitization can lead to missed opportunities in building customer relationships and boosting revenue.
Fortunately, we, in collaboration with leading partners, have developed a proven strategy for servitization. This approach goes beyond simply adding services; it enables companies to differentiate themselves based on the unique value they provide, resulting in better customer relationships and increased sales. Would you like to discover how servitization can transform your business? Dive deeper into our strategy and discover the untapped opportunities.
In a world where products increasingly resemble each other, companies are looking for ways to stand out. For many, the key has been found in servitization. While most companies sell products, the progressive ones see the potential of adding services to their offerings. This goes beyond merely offering a service; it’s about creating long-term relationships with customers, thereby generating deeper value and loyalty. Just as the unwise use of data can cost companies, ignoring the power of servitization can lead to missed opportunities in building customer relationships and boosting revenue.
Fortunately, we, in collaboration with leading partners, have developed a proven strategy for servitization. This approach goes beyond simply adding services; it enables companies to differentiate themselves based on the unique value they provide, resulting in better customer relationships and increased sales. Would you like to discover how servitization can transform your business? Dive deeper into our strategy and discover the untapped opportunities.
The benefits of servitization
Higher revenue
By adding services to their product offerings, companies can generate additional revenue streams. For example, a company that sells printers can offer maintenance and repair services for those printers. This additional service offering can generate significant revenue for the company.
Customer loyalty
Customer Loyalty By offering additional services, companies can create a stronger bond with their customers. Customers are more likely to remain loyal to a company that provides additional services that meet their needs. This loyalty can lead to repeat purchases and referrals, which can further increase revenue.
More sustainable business model
By offering services, companies can create a recurring revenue stream that is less dependent on one-time product sales. This recurring revenue stream can provide the company with a more stable source of income and reduce the risk of revenue fluctuations.
Selas & Partners helped us tremendously with the development and implementation of the Service Level Agreements, and their expertise and methodology in the field of Sales and Contract Management benefited us greatly. Hereby, I would like to thank Selas & Partners for their professional approach and support during our transition programme.
With the professional help of Selas & Partners, we realized in a 7 month process to redefine our sales strategy and to define new value propositions for the market, to establish a new and improved sales organisation and to implement new sales processes.
Based on a sales assessment Selas & Partners guided us in our Aftermarket domain by implementing their Bensaou model, organized content support to develop the value proposition, measure the sales program by validation different steps (account plans, implementing & usage of CRM, other) and gave a thorough challenge on account & sales management.
Selas & Partners visualized the current sales effectiveness of Batenburg and defined the new sales excellence program, including value proposition for our new approach in smart industry for the mechatronics market.
Why Selas & Partners?
Download our whitepaper for free!
Companies need to adapt and evolve to remain competitive in today’s rapidly changing business landscape. An emerging trend is “servitization” – adding services to the product offerings. In this whitepaper (available in Dutch), we explore the benefits of servitization for your business, including higher revenue, improved customer loyalty, and a more sustainable business model.
Selas Reality Check
The Selas Reality Check is specially developed to provide insight into the current situation and the opportunities and possibilities. Understanding the current situation is therefore crucial – where are we now? So that this can be compared to the ambition – where do we want to go and how do we get there? The Consider & Decide workshop helps to then make the choices about what needs to be done to realize the organization’s ambition.
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